Every engagement includes a primary logo and supporting lockups, a colour palette with HEX, RGB, and CMYK values, a typography system with font pairing and usage rules, and a brand guidelines PDF. We also offer pitch asset add-ons, cover slides, icon styles, and presentation templates aligned to your identity.
Ideally, yes, but we work with both. If you're starting from scratch, we recommend completing the brand identity first so the deck is built inside your visual system. If you already have a deck in progress, we can align the brand to what's working and bring consistency across both.
Yes. We offer brand refinement for founders who have a starting point but need it elevated, cleaning up logo files, expanding the colour system, or building guidelines around assets that already exist.
Speed and intent. Startup branding has to do a lot of work fast, signal credibility to investors, attract early customers, and give the team something to build on. We design lean, purposeful systems that grow with you rather than over-engineered brand bibles that slow you down.
That's exactly what we design for. Every colour, typeface, and mark is tested in a presentation context so nothing breaks when it moves from your website to a slide in front of an investor.
You'll receive all logo files in vector formats (AI, EPS, SVG) plus web and print-ready exports (PNG, PDF). The brand guidelines are delivered as a designed PDF and, on request, as an editable template.
